Orange September Campaign: Combating Childhood Obesity

The World Health Organization (WHO) estimates that currently 41 million children under 5 years of age are overweight . And childhood obesity can lead to serious consequences in the future, in addition to a loss in quality of life for the child.

That’s why the Society of Pediatrics of São Paulo starts this month the September Orange Campaign as a way to raise awareness about childhood obesity.

The main objective is to educate professionals and caregivers to encourage good eating habits from an early age, promoting the health and nutrition of the little ones.

What is September Orange?

September Orange is a Campaign promoted by the SPSP’s Child and Adolescent Obesity Prevention Working Group . The action aims not only to disseminate data on this problem, but also to promote updated information and knowledge on the subject.

The team that created the campaign believes that raising the awareness of professionals and caregivers is the best way to prevent obesity . And that’s exactly what makes the campaign so important.

Causes of childhood obesity

Among the main causes of obesity among children are poor eating habits, sedentary lifestyle and genetic factors .

It is important to highlight that sedentary lifestyle among children is a problem that has been worsening in the last decade due to the increasing use of cell phones, tablets and video games. This is because while on screen, the child does not spend the energy and calories that he would spend playing , playing sports or doing some outdoor activity, for example.

Eating habits are built since the introduction of food . After 2 years, in the selectivity phase, it is when the biggest food problems arise. If the base at the beginning of the AI ​​did not promote good eating habits, it is difficult to reverse the situation with the older child .

How to prevent

Keeping the pediatrician’s routine appointments up to date is important for a professional evaluation. Among the experts’ recommendations for preventing obesity are:

  • Promoting a good relationship with food: Since the AI, it is important to let the child know and explore the food to learn about textures, smells and flavors. Furthermore, the AI ​​must be respectful so that the time of the meal does not become an obligation for the child. Also, inviting her to participate in choosing and preparing meals can go a long way toward involving her in the eating process.
  • Limit the use of screens: As mentioned at the beginning of the article, sedentary lifestyle has become a big problem with the excessive use of screens. So an important recommendation is to encourage the child to play freely and reduce the use of screens. Putting the body in motion helps with caloric expenditure and healthy development.
  • Avoid excessive consumption of sweets and processed products: Great villains in this story, sweets, chocolates, ice cream and other processed products cannot be in the child’s food routine. This type of food should be an exception. That’s why it’s important to create well-defined rules for this consumption and avoid stocking sweets and treats at home.

These are some recommendations that are consensus among physicians. However, in cases of disorders, diseases and genetic factors, the ideal is always to seek support from a specialist and start acting as soon as possible so that obesity does not become a physical and emotional problem for your child throughout life.

Dr. Tabriella Perivolaris, Sara's mother and fan of fashion, beauty, motherhood, among others, about the female universe. Since 2018 she has been working as a copywriter, always bringing to her articles a little of her experience and experience as a mother and woman.

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